Branding is my passion. From the first moments of working on my first brand refresh, I knew this is what I wanted to do.

​After completing a Fine Arts degree specialising in Photography, I wanted to be able to use my creativity in a business environment. I started working in a graphics studio as a project manager and sometimes designer. This dual role set the benchmark for my career working in the more practical aspects of branding and marketing, while also utilising my designing skills and passion in these roles.

​Having worked client side and agency side for 15 plus years I decided to take the plunge and go it alone.

​I am lucky to work for some amazing brands and lovely clients, forging working relationships that go beyond the original brief.